ANDREW GANT

Branded Content Creative

NARRATIVE        SOCIAL        IMMERSIVE            PHOTO            ABOUT

NAO - Behind the Scenes Featurette




CREDITS

Client: Microsoft
Agency: Listen
Artist: NAO
Song: Orbit

Volumetric Capture Director: Andrew Gant

Listen Team
Senior Account Director: Eva Tidlund Dirkse
Creative Director: Leah Taylor Dunbar
Creative Director: Tim Clark
Campaign Lead: James Limon
Executive Producer: Sarah Berkowitz
Creative Technologist: Mike Romeo

MTN GODS Team
Design Director: Philip Sierzega
Technical Director: Charlie Whitney
Executive Producer: Jennifer Vance
Producers: Jessica Ferrer, Sue Yee Hubbard
Lead WebGL Programmer: Lars Berg
Front End Development: Polymer Mallard
3D Design/Animator: Terra Henderson

Choreographer: Ramario Chavoy
Dancer: Camal Pugh

DepthKit Special Thanks:
James George, Alexander Porter, Jillian Morrow, Kyle Kukstel  

BACKGROUND
Together with MTN Gods, we teamed up with collaborators Microsoft & Listen, to create an interactive music video for Nao's song Orbit. Using a host of tech including AI, Depthkit, and the Microsoft Kinect, we developed the music video in WebGL for desktop & mobile. Our team designed the look and feel, coded particle systems, camera moves, and integrated realistic constellation data from the night sky.

Launch the final WebGL project here

See MTN Gods full project breakdown here


RECOGNITION

Microsoft: Featured - Teaching the Stars to Dance




STILLS








Volumetric Continued